Content Strategy
I can craft a targeted content strategy and plan that connects your brand goals with your audience’s needs, using client journeys, storytelling and calls to action to help you increase sales.
As a content creator and a former lab scientist, I weave the rigour, logic, and structure I acquired in academia into the creative storytelling process.
I am curious, a fast learner, reliable and timely, and I’m here to help you tell your story.
How can I help you?
You create great science, innovate, and bring medical advances to the clinic, and you want to tell the world about it.
I will help you translate your research so that it reaches your audience, inspiring curiosity, understanding, wonder, and a desire to act.
Content that helps you connect.
In a world of AI-regurgitated words, I help you cut through the jargon and speak “human” to create a genuine relationship with your audience. Together, we get to the bottom of who your customers are, what they truly want, and how you can relate to them in a way that leaves them feeling like they’re a part of your community.
I can craft a targeted content strategy and plan that connects your brand goals with your audience’s needs, using client journeys, storytelling and calls to action to help you increase sales.
My expertise in journalism and marketing makes me your go-to person for any copywriting project: white papers, web copy, blog posts, ebooks, ghostwriting articles… you name it.
SEO is more important than ever if you want to win in the search engines against AI-generated content. Consistent, quality content will bring people to your site, build your authority, and keep you top of mind with your audience.
If you don’t have a social presence, you’re leaving money on the table. I can help you strategise, plan, and deliver stress-free social content.